In the era of the Affordable Health Care Act, discovering how to maintain wellness from a preventative perspective is what every savvy American has had to become adept at: eating good food, inserting exercise of some sort around crammed work schedules, and basic self-care products and routines are what consist of real health insurance these days.

In other cultures, group classes (dance, tai chi, yoga, et al), massages, getting scrubbed with minerals, dipping in cold and hot water, receiving beauty enhancements (like tattoos, plaits, piercings or mehndi) are a way of life. The elitism around beauty & body maintenance in the States are evolving to a baseline necessity. Activities such as these are no longer “just for rich people” but are ventures and services that keep one physically, psychologically and socially thriving.